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Social Media ROI – More Than Fans

So how do you get the masses talking? Tactics include polls, surveys, and even directly asking for feedback on a product or a relevant issue. Brands might also try a loyalty reward (a subject Ben’s...

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What’s A Facebook Fan Worth To Your Business? There’s No Simple Answer!

Most businesses struggle to put a number on how much each fan or follower is worth. Here are some great tips from Social Strategy1 on how you can quantify your social media efforts. The post What’s A...

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Quarterly Insight Report Now Available for White Box Social Intelligence...

Do your Yelp & Google scores really matter? Are they actually moving the needle to drive sales and traffic? What about turnover? Do high scores on social mean lower turnover for your organization?...

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